A New Platform for Hospitality Learning

Chef Middle East has announced the launch of its “Industry Connect” Workshop Series. The initiative aims to empower hospitality professionals through practical, hands-on learning.

Hosted at Epicure Studio in Dubai, the program will bring together chefs, restaurateurs, and industry experts. Sessions will focus on culinary mastery and operational improvement.

The initiative reflects the company’s wider mission to support the hospitality sector beyond food distribution. Chef Middle East continues to invest in education, skills development, and professional growth across the region.

Continuing a Legacy of Culinary Development

The workshop series builds on Chef Middle East’s long-standing investment in gastronomy education and industry partnerships. This includes collaborations with organizations such as the Fondation Paul Bocuse.

Through these partnerships, the company has promoted culinary excellence and knowledge-sharing across the GCC. Chef Middle East believes industry growth starts with access to expertise, training opportunities, and collaboration.

First Workshop Focuses on Profitability

The first session, titled “Profit Reset,” will take place on May 20. The workshop will be led by Chef Georges Chihane, Culinary Development Manager at Chef Middle East.

The session will focus on improving profitability through smarter dish structuring and ingredient utilization. It will also address cost-control strategies for hospitality businesses.

Future workshops will feature Chef Amine Hmani, Pastry & Bakery Development Manager at Chef Middle East. Additional hospitality specialists will also participate. Topics will include menu innovation, bakery development, and business performance in today’s evolving market.

Building Stronger Industry Connections

The monthly program will be complimentary for participants. Seating will remain limited to encourage meaningful engagement and productive discussion.

Joanie Dall’anese, Head of Marketing at Chef Middle East, said the company’s commitment extends beyond distribution. She noted that the business aims to help hospitality professionals strengthen their capabilities through education and shared expertise.

Through Epicure Studio, Chef Middle East continues to position itself as a key industry enabler. The company connects international culinary standards with regional talent. It also creates spaces for learning, collaboration, and innovation.

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