CULINARY EXCELLENCE TAKES CENTER STAGE AT THE ELLE & VIRE PROFESSIONNEL CREAM CHEESE COMPETITION GRAND FINALE IN THE GCC
The spotlight was on gastronomic creativity and technical prowess as the grand finale of the Elle & Vire Professionnel Cream Cheese Competition unfolded in the GCC on January 26, 2024. Held in collaboration with the International Center for Culinary Arts (ICCA, Dubai), the prestigious event featured a stellar panel of judges, including renowned Chef Ambassadors Karim Bourgi, Francois Daubinet, and from ICCA Sergio Freitas.
A Culinary Showcase: Crafting Distinct Creations
In the first challenge, participants were tasked with crafting a signature cheesecake using Elle & Vire Professionnel American Cream Cheese. Transitioning to the second challenge, a plated cheesecake dessert, contestants were required to incorporate specific ingredients outlined by chef Francois Daubinet, utilizing Elle & Vire Professionnel Soft Style Cream Cheese.
Celebrating Culinary Talent: Winners Announced
Six finalists hailing from KSA, Kuwait, and the UAE vied for the coveted title and grand prize. Following intense competition, the winners were celebrated during a glamorous cocktail party at the Bastion Restaurant, Jumeirah Beach Hotel. Kimberly Valeroso from Lafayette Gourmet claimed the first prize of USD 5,000, while Artur Sviatnenko from Zo Bakery secured the second prize of USD 3,500. The third prize of USD 1,500 went to Norman Mawili from LPM Riyadh.
Promoting Excellence: Elle & Vire’s Commitment to Culinary Artistry
Elle & Vire Professionnel Cream Cheese Competition, initiated in 2023 to promote its professional cream cheese range across the GCC, witnessed three rounds held in the UAE, Kuwait, and KSA. With each round, top chefs from renowned establishments showcased their culinary prowess, contributing to the success of the competition. The leading French manufacturer of creams and butters aims to actively engage chefs, communicate the versatility of its products, and support talented culinary artists in embracing the Elle & Vire Professionnel cream cheese range. With its longstanding presence in the Middle East, Elle & Vire remains a pioneering brand offering an extensive range of cream cheese products tailored for professionals.